Sarasota Magazine’s Heat Index feature gave full-page treatment to the neon Flamingo Colony Motel sign that used to glow in the dark on Sarasota’s North Trail. The vintage sign lives on in Marty Treu’s book Signs, Streets and Storefronts: A History of Architecture and Graphics along America’s Commercial Corridors.
Learning that Treu, an architect, lived in Sarasota 30 years ago and helped us legislate protection for vintage signs, I started thinking about my favorite signs. It feels good to pull these graphics from the recesses of my mind and take note again.
The Gulf Beach Resort Motel sign gave me my first introduction to Sarasota more than 20 years ago. Converted to a condo motel in the late 1970s, this 1950s-era retreat on Lido beach has added